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Strategic Events Solutions

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10 Steps to Producing a virtual event

DISCLAIMER

1. STRATEGY MEETING

1. STRATEGY MEETING

Please note: This is a list of our top 10 processes for producing a virtual event, but it is not intended to be everything we require and execute in our planning process. We know many of you are pivoting to virtual events and don't know where to begin. These 10 steps are simply meant to be food for thought. 

1. STRATEGY MEETING

1. STRATEGY MEETING

1. STRATEGY MEETING

Develop fundraising goals, objectives, and theme.

2. VIRTUAL PLATFORM

1. STRATEGY MEETING

2. VIRTUAL PLATFORM

Identify a virtual platform that will meet all event programming requirements.

3. EVENT PROGRAM

5. FUNDRAISING STRATEGY

2. VIRTUAL PLATFORM

1. Develop event programming

2. Identify and confirm speakers

3. Create Run of Show

4. PRODUCTION

5. FUNDRAISING STRATEGY

5. FUNDRAISING STRATEGY

  1. Contact and confirm speakers

2. Produce all videos and/or photo collages

3. Identify and coordinate entertainment segment



5. FUNDRAISING STRATEGY

5. FUNDRAISING STRATEGY

5. FUNDRAISING STRATEGY

  1. Set fundraising goal

2. Confirm event ticket price

3. Develop sponsorship opportunities

4. Identify who does the "Ask"

5. Develop what the "Ask" offers

6. REGISTRATION

8. SPONSORSHIP & TICKET SALES

6. REGISTRATION

1, Select registration platform

2. Create strategic marketing opportunities during registration process

3. Track registration closely for fundraising and marketing accountability 

7. MARKETING

8. SPONSORSHIP & TICKET SALES

6. REGISTRATION

 1. Create event branding

2. Develop comprehensive marketing strategy

3. Track marketing progress to ensure fundraising goals are met and exceeded

8. SPONSORSHIP & TICKET SALES

8. SPONSORSHIP & TICKET SALES

8. SPONSORSHIP & TICKET SALES

1. Identify your target audience

2. Identify companies who want to reach your target audience

3. Develop sponsorship packages with strategic partnership opportunities

4. Coordinate process to track sponsorship sales 

9. REHEARSAL

9. REHEARSAL

8. SPONSORSHIP & TICKET SALES

1. Finalize Run of Show

2. Practice production performance

3. Review videos and photo collages

4. Run through entire show and make final edits

10. GO LIVE

9. REHEARSAL

10. GO LIVE

1. Reach your audience 

2. Meet and exceed your fundraising goal

3. Have fun! 


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